RaiseMe Texting Best Practices
Let the student know who you are. Always identify yourself. The student may not have your number saved in their phone.
Personalize it. Use the student’s preferred name. The message should come across as personal because students are likely to ignore it if it sounds like a mass message.
Be direct and brief. Students do not want to read through an email in the form of a text. Remember to be conversational, but clear in your intent.
Provide a call to action. It should be clear and to the point i.e. click this link or send a response.
Use short links. Using short links will limit character count. Consider using free tools such https://bitly.com/ or https://www.shorturl.at/
Highlight micro-scholarships. When relevant, always refer back to micro-scholarships that you offer.
- Consider timing. Don’t reference specific micro-scholarships to seniors after your earning deadline.